Is your website not opening? The page is loading slowly?
Your Google ranking is falling, users are leaving immediately…
The reason may be a slow site!
But don't worry.
Below, we explain the 10 reasons why sites slow down the most and the definitive solutions to these problems.
1. Using Low-Quality Hosting
Why: Shared and low-quality hosting infrastructures get clogged with density.
Solution:
Use Solid Hosting with guaranteed resources
Prefer hosting with NVMe disks and LiteSpeed
2. Unoptimized Images
Why: Uploading a 3MB image directly slows down the site like a killer
Solution:
Switch to WebP format
Compress images with tools like TinyPNG, ShortPixel
Use Lay Load (lazy loading)
3. Excessive Plugins (for WordPress)
Why: Unnecessary plugins eat up both CPU and RAM
Solution:
Delete the ones you don’t use
Combine if necessary (e.g. use a single SEO plugin)
Prefer lightweight and up-to-date plugins
4. Complex or Heavy Theme
Why: Some themes are visually beautiful but bloated in code
Solution:
Go for lightweight themes like Astra, GeneratePress, Kadence
Choose a simple template when uploading a theme demo
5. CDN (Content Delivery Network) Not Using
Reason: Physical distance between visitor and server increases
Solution:
Use Cloudflare CDN
Free Cloudflare support on Sert Hosting!
6. Lack of Cache
Why: If every page is loaded from scratch for every user = slow
Solution:
Install cache plugins like LiteSpeed Cache, WP Rocket
LiteSpeed Cache is fully compatible with Sert Hosting, provides 100% efficiency
7. Database Cleaning is Not Performed
Why: Garbage data decreases performance over time
Solution:
Use WP-Optimize or Advanced DB Cleaner
Delete unnecessary revisions, spam comments
8. Redirect and .htaccess Problems
Why: Chained redirects = waste of time
Solution:
Simplify HTTPS, www and non-www redirects
Check .htaccess file, clean unnecessary lines
9. Excessive JavaScript and CSS Files
Why: If there are too many code files, the browser processes them more slowly
Solution:
Minify the codes
Activate delayed loading (defer)
Autoptimize or LiteSpeed Cache is ideal for this job
10. Not Being Ready for Visitor Traffic
Why: Instantaneous traffic can crash your site
Solution:
Switch to performance-oriented infrastructure with NVMe disk instead of shared hosting
CPU + RAM resources should be sufficient
Sert Hosting packages are optimized for this kind of traffic
Bonus: How to Do a Site Speed Test?
Free speed check tools:
PageSpeed Insights
GTmetrix
Pingdom Tools
Measure your speed score from here → then apply the steps above → feel the difference!
Result: Fast Site = Happy User + High Ranking
A slow site is not only annoying, it also:
Lowers Google rankings
Weakens SEO power
Drives away users
Undermines sales
But you can easily solve these problems by paying attention to the 10 reasons above and using a fast infrastructure like Sert Hosting.
Review Fast NVMe Hosting Packages